Do you know what youâ€™re drinking? Do you really? Are you triple sure? We may be about to crash your world.
Prosecco, at this time of year is an especially popular drink, not least because itâ€™s a lot cheaper than Champagne! A lot of bars are now claiming to have Prosecco on tap, but is this really what youâ€™re drinking?
The UK Intellectual Property Office (UK IPO) recently received a complaint saying that wines on tap sold as â€œProseccoâ€ are not the wine at all, and are in fact other generic sparkling wines branded as â€œProseccoâ€. This fact is misleading for the final consumers who think theyâ€™re buying the genuine product.
The name Prosecco can only be used to describe a wine from the DOC or DOCG wine regions â€“ not the grape itself.
Because of it being an alternative to the more expensive Champagne, drinks marketed as Prosecco are increasingly popular with many bars seeming to offer it on tap from Â£4-Â£5.50 a glass. However, Prosecco DOC means it is produced within the Veneto region using precise methods that meet strict standards. Part of this standard means Prosecco DOC can only come from the Veneto region served in a bottle.
To make sure youâ€™re getting Prosecco DOC, ask for a glass from a bottle or buy a bottle to share. Itâ€™s the only way to be sure that you are drinking Prosecco and not an imitation sparkling wine.
If you have any information on someone who might be selling products being wrongly branded as Prosecco, please contact us anonymously through our 0800 555 111 number or our Anonymous Online Form.